Content 2.0 Expanded My Site from 200 to 2000 Pages

by Bart

I started Sports Injury Info as a way to provide information for my patients with sports injuries. Over the first couple of years, I worked hard to create about 200 different content pages on all types of sports injuries, rehabilitation, treatment, and prevention. With my day job, it was all I could do to create 2-3 quality pages a week.

Slowly the site grew, as did the traffic and the income. I really thought I was doing well for the work I had put in. Little did I know how SBI 2.0 would impact my site and my business.

When I started with C2, I struggled to figure out how to use it to grow my site and add true value. One thing that all of my visitors had in common was their questions about sports injuries. Everyone who visited the site was looking for specific information about their own injuries. What better way to give them a voice than to ask them to submit their questions and stories of their own sports injuries.

The submissions started out slowly at first, with one or two per week. But as every injury question was posted, it seemed to build on the next. After about three months, I was averaging from one to two new pages a day. The traffic continued to increase, as did my income. Before I knew it, I had 100 visitor-created pages, then 200, 500, 1000, and more. My traffic was increasing by 20% or more each month, and after the first year of C2, the site was providing a nice monthly income, almost comparable to my day job.

In the last year, my site has continued to grow, thanks to Content 2.0. I have been able to spend my time working on writing new ebooks, and developing ways to monetize my traffic. The C2 pages of my site have become some of my highest ranked pages in the search engines. And best of all, the site has turned into a fantastic community of support for people with sports injuries. I have C2 pages that have 300-400 comments, and people encouraging and supporting each other through their recovery. The human spirit is truly remarkable!

Content 2.0 enabled me to put my site on auto-pilot, with sustained growth in both traffic and income that continues today, and to really add value to my visitors lives as they recover.

Bart Anderson, MS, ATC

Comments for Content 2.0 Expanded My Site from 200 to 2000 Pages

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Sharing stories helps others - thanks Mike!
by: Bart - SII

It really is amazing how the stories help people cope with their injuries and recoveries. There is something about knowing that you are not alone in your plight. Thanks for the post!

Great Sports Injury Site
by: Mike

Hi Bart,

I just added a C2.0 post to your site. I love that you have so many stories. I had an ACL reconstruction when I was younger and would have loved the chance to read about other peoples experiences and ask questions.



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SBI! delivers a proven process and a the only complete suite of tools that convert your knowledge/passion into a profitable e-business.

Your knowledge and life experiences are unique. Use SBI! to tap into your interests. Connect with like-minded people. Grow a profitable e-business that can make this the first day of the rest of your life.

SBI! has long been the best way to achieve e-business-building success. No other product has its proven track record of success.

We took the best and pushed it an entire level higher. C2 turns your visitors into willing content-contributors. Content 2.0 pushes way beyond blogging, where you still create all the content and where only a few (the same few, if any) visitors leave short comments, often just to get "link love."

Content 2.0 is true Web 2.0 for the small e-business person. Visitors create full Web pages because they want to, because they share your passion. Others comment. Viral spread happens.

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This site was started by (creator of SBI!) to showcase Content 2.0.

The vast majority of pages on this site are from submissions by real SBI! owners who want to share their stories with you.

They receive no compensation of any kind from Their stories are true.

Feel free to interact with any of them with your questions or comments. Use the Comments section at the end of each story.

You will notice a common thread here... These people simply do it. They have "BAM"...

Brain (knowledge of something) Attitude (positive) Motivation" (willing to work).

BAM is the key ingredient that you must add to SBI!. To elaborate...

"Brain" does not mean "brainy." It means they have, or have developed, knowledge in a niche (perhaps from a hobby, job, other life experience).

"Attitude" means they are positive, optimistic people who work well with others (this is why the SBI! Forums are unmatched in the small e-business world).

"Motivation" means they want to build a business and take control of their lives enough to sacrifice some leisure activities.

We point this out because we do not want to falsely raise your expectations. SBI! does not deliver "automatic success." Nothing can.

Your degree of success depends on your own level of "BAM," upon how much time you devote to building your Web business, and upon following the process correctly (every successful SBIer will tell you, "Follow the Action Guide").

SBI! does deliver what it promises... your best chance at e-business success. SBI! works... if you work it.